People want to be well:
People spend a great deal of time, energy, and money trying to improve their health.
People don’t want to develop diseases, take medications, or undergo procedures.
They want nothing more than to live their lives fully, unburdened by sickness and pain.
Over 42% of adults today are living with obesity.
They want – and need – help.
Obesity is a disease – not an issue of personal responsibility or morality.
In the past few years, several anti-obesity medications have entered the market – medications that offer many a chance at achieving clinically significant weight loss.
People are demanding access to these medications.
Clinicians are scrambling to meet that demand.
For most people, the medications provide immense benefit.
But they aren’t enough.
Obesity treatment involves more than pharmacological interventions.
Without a comprehensive treatment strategy, these interventions are going to fall flat.
And they are very, very, very, very expensive!
If we are going to spend the money on these medications, we need to provide the wraparound care that maximizes their outcomes.
Patients don’t want a halfway solution.
Unfortunately, quality wraparound care is difficult to find – and often expensive. Patients have to cobble it together themselves, which often limits engagement and durability.
If we are going to offer people a solution, we need to make it a good one.
They deserve it.